*Drive*, part 1

Drive tells us about Motivation 3.0.  Version 1.0 involved kings: do it my way or die.  Motivation 2.0 introduced management: supervision and evolved forms of control.

Management still revolves largely around supervision, "if-then" rewards, and other forms of control.  That's true even of the kinder, gentler Motivation 2.1 approach that whispers sweetly about things like "empowerment" and "flexibility."

Indeed, just consider the very notion of "empowerment."  It presumes that the organization has the power and benevolently ladles some of it into the waiting bowls of grateful employees.  But that's not autonomy.  That's just a slightly more civilized form of control.  Or take management's embrace of "flex time."  Ressler and Thompson call it a "con game," and they're right.  Flexibility simply widens the fences and occasionally opens the gates.  It, too, is little more than control in sheep's clothing.  The words themselves reflect presumptions that run against both the texture of the times and the nature of the human condition.  In short, management isn't the solution; it's the problem.

If you don't have management, what's left? 

Motivation 3.0, which comes from the self.  Drive is about how organizations can foster that -- indeed, that organizations must foster that, because those that don't will themselves die in the future.